But tell me what you really think.

When you come down to it, some people use their blogs to make themselves look like big shots. We don’t. We view our blog as a chance to comment (we hope in a humorous way) about what our clients are talking about. It’s nitty gritty stuff, really. How can we sell better? How can we make people listen? How can we break through the clutter?

Here’s what we’re hearing out there!

Is someone stalking you?

Chances are, someone is – and they’re probably using Google Alerts to do it. Google Alerts allow anyone to create an automated keyword search on you, your company, your products – well, pretty much anything.  (Google Alerts only bring up […]

Time to be “green” in PR? (Yes – recycle your content.)

At the risk of pointing out the obvious, there are only a certain number of really good ideas out there at any one time.  Why not recycle them? We don’t mean putting out the same press release – or Tweet […]

Do you really need PR? Take this quiz.

It’s easy to get busy and focus on your real business, but maybe you’re making a mistake by not using PR as an important part of your marketing tool set. So, as a public service, here’s a quiz to help […]

Thought about doing a bylined article lately?

One of our clients is a very successful media investor who is often invited to speak around the world at various industry events. So when he asked how we could leverage one of his recent speaking opportunities in Germany, we […]

How do you create ‘value’ with a speaking engagement?

A very successful guy asked us that question the other day.  It seemed that he is the speaker at a training session offered by an industry group in his state.  Good topic – time management for senior executives.  Poor sign-up […]